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Database Marketing Coun
Elevate Your Association's Success with Data-Driven Marketing Excellence.
This consultancy specialises in providing strategic advice and creative solutions derived from marketing information to associations of all sizes. Established as an independent entity in the early '90s, it offers expert advice on developing data-driven CRM and marketing strategies. The consultancy's expert team audits current data processes, recommends enhancements, and sources necessary external information to optimise marketing communications and uncover profitable business opportunities. By facilitating the shift to a data-driven approach, the company enhances client knowledge, improves profitability, efficiency, and customer satisfaction, and provides comprehensive ROI evaluations contributing to the business case for investments.
With its roots tracing back to a pioneering group in the UK data-driven marketing industry, the consultancy enjoys a prestigious heritage and is managed by an internationally acknowledged expert in database marketing and CRM. The firm has successfully assisted over 150 clients across the UK, Europe, and North America, covering diverse sectors. By understanding the unique business drivers and information needs of their client associations, the consultancy delivers tailored, actionable consultancy services. They engage in both advisory and implementation roles, working closely with clients to extract the intrinsic value in their data, thereby fostering member relationships where individuals feel valued and become increasingly loyal.
Elevate Your Association's Success with Data-Driven Marketing Excellence.
This consultancy specialises in providing strategic advice and creative solutions derived from marketing information to associations of all sizes. Established as an independent entity in the early '90s, it offers expert advice on developing data-driven CRM and marketing strategies. The consultancy's expert team audits current data processes, recommends enhancements, and sources necessary external information to optimise marketing communications and uncover profitable business opportunities. By facilitating the shift to a data-driven approach, the company enhances client knowledge, improves profitability, efficiency, and customer satisfaction, and provides comprehensive ROI evaluations contributing to the business case for investments.
With its roots tracing back to a pioneering group in the UK data-driven marketing industry, the consultancy enjoys a prestigious heritage and is managed by an internationally acknowledged expert in database marketing and CRM. The firm has successfully assisted over 150 clients across the UK, Europe, and North America, covering diverse sectors. By understanding the unique business drivers and information needs of their client associations, the consultancy delivers tailored, actionable consultancy services. They engage in both advisory and implementation roles, working closely with clients to extract the intrinsic value in their data, thereby fostering member relationships where individuals feel valued and become increasingly loyal.
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